{"id":803,"date":"2018-05-15T14:33:42","date_gmt":"2018-05-15T14:33:42","guid":{"rendered":"http:\/\/www.thinkcre8.co.uk\/cre8-blog\/?p=803"},"modified":"2018-07-04T09:02:24","modified_gmt":"2018-07-04T09:02:24","slug":"a-new-direction-for-cloud4-computers","status":"publish","type":"post","link":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/a-new-direction-for-cloud4-computers\/","title":{"rendered":"A new direction for Cloud4 Computers"},"content":{"rendered":"<p>CRE8 has worked with Cloud4 Computers since 2012 and we enjoy a great relationship, with both businesses supporting each other regularly. Growing to incorporate new Managed IT services, Cloud4 asked us to develop a new website which communicated the business\u2019 brand values and USPs.<\/p>\n<p><!--more--><\/p>\n<p>Since 2009, Cloud4 has delivered some of the UK\u2019s leading cloud-hosted solutions, including Hosted Exchange, Hosted Desktop and Online Backup, as well as VoIP systems and other cloud-hosted services that enable their clients to work wherever they are with great security and reliability.<\/p>\n<p>With Managed IT services becoming increasingly important to our client, CRE8 worked with the Cloud4 team to define Cloud4\u2019s updated brand proposition and to write, design and develop a new website that reflects this maturing and growing business.<\/p>\n<h2>Our brief<\/h2>\n<p>Over the last 12 months, Cloud4\u2019s business has grown and evolved. Alongside their cloud-hosted solutions, Cloud4 now delivers tailored Managed IT services to clients across the North West, including local schools and businesses of all sizes.<\/p>\n<p>Cloud4 knew that their website was out of date, with styles and content that needed a refresh. The introduction of Managed IT services was crucial to this project; not only did we need to incorporate sections into the new website to detail Cloud4\u2019s delivery, but we needed to understand how to distinguish them from their competition.<\/p>\n<h2>Our delivery<\/h2>\n<p>As always, we approached this project with a strong emphasis on face-to-face communication. We benefited from strong relationships already, enabling us to work well as a team throughout every stage.<\/p>\n<p>At the outset, Paul and Vicki undertook a period of consultancy, identifying with Cloud4 how their business has changed, grown and matured over recent years, also undertaking some competitor analysis to understand the regional marketplace. It became very clear that Cloud4 enjoys some great USPs:<\/p>\n<ul>\n<li><strong>Personal service<\/strong> from a small, knowledgeable and easily accessible team \u2013 no call centres, and dedicated account managers with the know-how to help<\/li>\n<li><strong>Fantastic reliability<\/strong> \u2013 whether cloud-hosted services or Managed IT, Cloud4\u2019s clients benefit from reliable, trustworthy IT services with support when needed<\/li>\n<li>Cloud4 supports its clients throughout their <strong>business journey<\/strong> \u2013 right from the start, Cloud4 delivers adaptable, flexible and holistic IT services<\/li>\n<li><strong>Tailored packages<\/strong> \u2013 every business is different, and so are their IT needs. Cloud4 tailors its cloud and Managed IT services to suit the client, so regardless of the nature of their business, their clients receive exactly what they need<\/li>\n<li><strong>Business focused<\/strong> \u2013 Cloud4 is a professional IT services provider, concentrating on delivering quality cloud and Managed IT solutions as a partner to clients<\/li>\n<\/ul>\n<p>Many people now know what a cloud-hosted mailbox or a remote desktop is, and we decided to avoid over-complicating the website with too much technical information.<\/p>\n<p>Instead, our creative team developed website wireframes and graphical designs for Cloud4 which represented the client\u2019s focused, professional and growing business. Incorporating clear calls to action and great user experience, we also updated content to communicate Cloud4\u2019s strong and unique brand proposition.<\/p>\n<h2>Our outcomes<\/h2>\n<p>Both we and Cloud4 are delighted with the finished product!<\/p>\n<p><strong>Take a look for yourself <\/strong><a href=\"http:\/\/www.cloud4computers.co.uk\/\"><strong>here<\/strong><\/a><strong>.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-806 size-full\" src=\"http:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-content\/uploads\/2018\/05\/a-new-direction-for-cloud4-computers-may-2018-image-1.jpg\" alt=\"\" width=\"747\" height=\"747\" srcset=\"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-content\/uploads\/2018\/05\/a-new-direction-for-cloud4-computers-may-2018-image-1.jpg 747w, https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-content\/uploads\/2018\/05\/a-new-direction-for-cloud4-computers-may-2018-image-1-150x150.jpg 150w, https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-content\/uploads\/2018\/05\/a-new-direction-for-cloud4-computers-may-2018-image-1-300x300.jpg 300w\" sizes=\"auto, (max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p>The website incorporates new team imagery, a fresh focus on Cloud4\u2019s team, personal approach and tailored, customer-centred way of working, and a design and build that encourages user interaction to generate leads and enquiries.<\/p>\n<p>Its professional but approachable style reflects Cloud4 perfectly. The team provides Managed IT services to large, city-centre clients and it was important to all of us to communicate clearly not just the work Cloud4 does but the way the team delivers it.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-807 size-full\" src=\"http:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-content\/uploads\/2018\/05\/a-new-direction-for-cloud4-computers-may-2018-image-2.jpg\" alt=\"\" width=\"747\" height=\"747\" srcset=\"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-content\/uploads\/2018\/05\/a-new-direction-for-cloud4-computers-may-2018-image-2.jpg 747w, https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-content\/uploads\/2018\/05\/a-new-direction-for-cloud4-computers-may-2018-image-2-150x150.jpg 150w, https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-content\/uploads\/2018\/05\/a-new-direction-for-cloud4-computers-may-2018-image-2-300x300.jpg 300w\" sizes=\"auto, (max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><\/p>\n<p>We\u2019re looking forward to continuing our long working relationship with the Cloud4 team. Thanks for choosing CRE8!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CRE8 has worked with Cloud4 Computers since 2012 and we enjoy a great relationship, with both businesses supporting each other regularly. Growing to incorporate new Managed IT services, Cloud4 asked us to develop a new website which communicated the business\u2019 brand values and USPs.<\/p>\n","protected":false},"author":1,"featured_media":811,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,42,45],"tags":[],"class_list":["post-803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-design","category-web-design-leigh","category-web-design-wigan"],"_links":{"self":[{"href":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-json\/wp\/v2\/posts\/803","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-json\/wp\/v2\/comments?post=803"}],"version-history":[{"count":4,"href":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-json\/wp\/v2\/posts\/803\/revisions"}],"predecessor-version":[{"id":852,"href":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-json\/wp\/v2\/posts\/803\/revisions\/852"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-json\/wp\/v2\/media\/811"}],"wp:attachment":[{"href":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-json\/wp\/v2\/media?parent=803"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-json\/wp\/v2\/categories?post=803"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thinkcre8.co.uk\/cre8-blog\/wp-json\/wp\/v2\/tags?post=803"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}